์•Œ๋ฆผ
๋’ค๋กœ

brand

The scent
The area of memory about space and experience is recognized as smell
It's the best tool to imprint
Kiok turns various memories into a scent
It's a scent company that provides products and sensuous services
It adds flavor to people's daily lives
Kiok's corporate spirit is to make a better life and experience


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ํ–ฅ๊ธฐ๋Š”

๊ณต๊ฐ„๊ณผ ๊ฒฝํ—˜์— ๋Œ€ํ•œ ๊ธฐ์–ต์˜ ์˜์—ญ์„ ํ›„๊ฐ์ด๋ผ๋Š” ์ธ์‹์œผ๋กœ

๊ฐ์ธ ์‹œํ‚ฌ ์ˆ˜ ์žˆ๋Š” ๊ฐ€์žฅ ์ข‹์€ ๋„๊ตฌ์ž…๋‹ˆ๋‹ค

kiok ์€ ๋‹ค์–‘ํ•œ ๊ธฐ์–ต์˜ ์ด์•ผ๊ธฐ๋ฅผ ํ–ฅ๊ธฐ๋กœ ๋งŒ๋“ค์–ด

์ƒํ’ˆ๊ณผ ๊ฐ๊ฐ์ ์ธ ์„œ๋น„์Šค์˜ ํ˜•ํƒœ๋กœ ์ œ๊ณตํ•˜๋Š” ํ–ฅ๊ธฐ์ „๋ฌธ ๊ธฐ์—…์ž…๋‹ˆ๋‹ค

์‚ฌ๋žŒ๋“ค์˜ ์ผ์ƒ์— ํ–ฅ๊ธฐ๋ฅผ ๋”ํ•˜๊ณ 

๋” ๋‚˜์€ ์‚ถ๊ณผ ๊ฒฝํ—˜์„ ๋งŒ๋“œ๋Š” ๊ฒƒ์ด kiok์˜ ๊ธฐ์—…์ •์‹  ์ž…๋‹ˆ๋‹ค

Scent Curation

1. Scent Valuing :


๋‹ค์–‘ํ•œ ํ˜‘์—…๊ณผ ์ „์‹œ ๋“ฑ์„ ํ†ตํ•ด ํ–ฅ๊ธฐ์˜ ํ•ด์„๊ณผ
kiok์˜ ์ฒ ํ•™์„ ๊ณ ๊ฐ๋“ค์—๊ฒŒ ์•Œ๋ฆฝ๋‹ˆ๋‹ค.

2. Scent Anlaysis :


๊ฐœ์ธ๊ณผ ๊ณต๊ฐ„์— ๋งž๋Š” ํ–ฅ์„ ๋ถ„์„ํ•˜์—ฌ ์ตœ์ ์˜ ํ–ฅ๊ธฐ๋ฅผ
์ฐพ๋Š” ์—ฐ๊ตฌ๋ฅผ ํ•ฉ๋‹ˆ๋‹ค.

3. Scent Curation :


๊ฐœ์ธ์˜ ํ–ฅ์„ ๋ถ„์„ํ•˜๋Š” B2C ์˜์—ญ๊ณผ
ํšจ์œจ์ ์ธ ๊ณต๊ฐ„ ์„ค๊ณ„๋ฅผ ์ œ์•ˆํ•˜๋Š” B2B๋ฅผ ์ˆ˜ํ–‰ํ•ฉ๋‹ˆ๋‹ค.

Public Space

๊ณต๊ฐ„ ๋งˆ์ผ€ํŒ… ์„ค๊ณ„ ๋ฐ ํ–ฅ๊ธฐ ๊ตฟ์ฆˆ ์ œ์ž‘

๋‹ค์–‘ํ•œ ๊ณต๊ฐ„ ํ˜‘์—… / ๊ตฟ์ฆˆ ํ˜‘์—… ๋“ฑ์„ ํ†ตํ•ด ์Œ“์ธ ๋…ธํ•˜์šฐ๋กœ
ํšจ์œจ์ ์ธ ๊ณต๊ฐ„ ๋งˆ์ผ€ํŒ…์„ ์ œ์•ˆํ•ฉ๋‹ˆ๋‹ค.

Personal Space

๊ฐœ์ธ ๋งž์ถค ์ œ์•ˆ

๊ฐœ์ธ์˜ ์ƒํƒœ์™€ ์„ฑํ–ฅ ๋“ฑ์˜ ๊ตฌ๋ถ„์— ์˜ํ•œ
๋งž์ถคํ˜• ํ–ฅ์ˆ˜๋ฅผ ์ œ๊ณตํ•ฉ๋‹ˆ๋‹ค.

Brand & Collaboration Space

๋‹ค์–‘ํ•œ ์ด์•ผ๊ธฐ๋ฅผ ํ–ฅ๊ธฐ๋กœ ํ•ด์„ํ•˜์—ฌ ์ œํ’ˆ์„ ํ†ตํ•ด ๊ณ ๊ฐ์—๊ฒŒ ์ „๋‹ฌ

์‚ฌํšŒ์—์„œ ์ด์Šˆ๊ฐ€ ๋˜๊ณ  ์žˆ๋Š” ์ด์Šˆ๋“ค์„ ํ–ฅ๊ธฐ๋กœ ํ•ด์„ํ•˜์—ฌ
์ผ์ƒ์—์„œ ์‚ฌ์šฉํ• ์ˆ˜ ์žˆ๋Š” ํ–ฅ๊ธฐ ์ œํ’ˆ์„ ๊ณ ๊ฐ์—๊ฒŒ ์„ ๋ณด์ž…๋‹ˆ๋‹ค.

A guide to suggesting scents.

์‹œ๊ทธ๋‹ˆ์ฒ˜ํ–ฅ์œผ๋กœ

ํšจ์œจ์ ์ธ ์— ๋น„์–ธํŠธ ์ค‘์‹ฌ

๋””์ž์ธ ์„ค๊ณ„

์— ๋น„์–ธํŠธ ์„ผํŒ… (Ambient Scenting) :
๊ณต๊ฐ„์— ํ–ฅ๊ธฐ๋ฅผ ์‚ฌ์šฉํ•จ์œผ๋กœ์จ ๋ธŒ๋žœ๋“œ ์ธ์ง€๋„๋ฅผ ๋†’์ด๊ณ 
๊ณ ๊ฐ์˜ ๊ตฌ๋งค๋‚˜ ์žฌ๋ฐฉ๋ฌธ์„ ์œ ๋„ํ•˜๋Š” ๋งˆ์ผ€ํŒ… ๋ฐฉ๋ฒ•


์กฐํ–ฅ์‚ฌ์˜

๊ณ ์œ  ๋””์ž์ธ

1. ๊ณต๊ฐ„ ๋ฐ ๋ธŒ๋žœ๋“œ์˜ ์Šคํ† ๋ฆฌ ํŠน์„ฑ์— ๋งž๋Š”ํ–ฅ์„ ๋””์ž์ธํ•˜์—ฌ ์ œ๊ณต


2. ์กฐํ–ฅ์‚ฌ๊ฐ€ ๊ณต๊ฐ„์˜ ํ™˜๊ฒฝ์„ ๊ณ ๋ คํ•œ ์ปจ์…‰๊ณผ
์Šคํ† ๋ฆฌ๋ฅผ ๋ฐ”ํƒ•์œผ๋กœ ๋””์ž์ธ


3. ๊ณ ๊ฐ์—๊ฒŒ ์ „๋‹ฌํ•˜๊ณ ์ž ํ•˜๋Š” ๋ฉ”์„ธ์ง€๋ฅผ ๊ณ ์œ  ํ–ฅ์œผ๋กœ ํ‘œํ˜„


์กฐํ–ฅ์‚ฌ๊ฐ€ ๊ณต๊ฐ„์˜ ํ™˜๊ฒฝ์„ ๊ณ ๋ คํ•˜์—ฌ ๋””์ž์ธ๋œ ํ–ฅ์„ ํšจ์œจ์ ์œผ๋กœ ๋Š๋ผ๊ณ  ๊ธฐ์–ตํ•  ์ˆ˜ ์žˆ๋Š” ๊ณต๊ฐ„ ์„ค๊ณ„

์‹œ๊ทธ๋‹ˆ์ฒ˜ ํ–ฅ์ˆ˜ ๋ฐ ์บ”๋“ค, ๋””ํ“จ์ € ๋“ฑ ๋‹ค์ฑ„๋กœ์šด ์ œํ’ˆ ์ œ์ž‘


์กฐํ–ฅ์‚ฌ๊ฐ€ ๋””์ž์ธํ•œ ์‹œ๊ทธ๋‹ˆ์ฒ˜ ํ–ฅ์„ ๊ทธ๋Œ€๋กœ ๋‹ด์€ ํ–ฅ์ˆ˜ ๋ฐ ์บ”๋“ค,

๋””ํ“จ์ € ๋“ฑ ํ–ฅ๊ธฐ ๊ด€๋ จ ์ œํ’ˆ์„ ์ œ์ž‘ํ•˜์—ฌ ์ œ๊ณต


๊ณต๊ฐ„ ๋‚ด ๊ฒฝํ—˜ ๋ฐ€๋„๋ฅผ ๋†’์ด๊ณ  ์†Œ์žฅํ•  ์ˆ˜ ์žˆ๋Š” ํ–ฅ ๊ด€๋ จ ์ œํ’ˆ ์„ค๊ณ„



์ „์‹œํšŒ ๋ฐ ํ–‰์‚ฌ๋ฅผ ์œ„ํ•œ ์ด๋ฒคํŠธ

์ „์‹œํšŒ๋‚˜ ํ–‰์‚ฌ์˜ ๋ชฉ์ ๊ณผ ํŠน์„ฑ์— ๋งž๋Š” ํ–ฅ๊ธฐ ๋””์ž์ธ ์ œ๊ณต

→ ์— ๋น„์–ธํŠธ ์„ผํŒ…(Ambient Scenting)์„ ํ†ตํ•œ ํšจ์œจ ๊ทน๋Œ€ํ™”